Are you spending time searching for the right creatives to express your brand? Unleash your best art by letting your brand influencers choose

Franchise business growth is difficult to achieve. The tactics that work for single-location businesses could prove less effective for businesses with multiple locations. To create a successful franchise business, you first need to establish a clear path to reaching your goals. Successful franchises have found that adopting a strategy-first approach enables them to do so – and that begins with your franchise marketing plan.

Artificial intelligence (AI) has been a hot topic in franchising for several years now. Still, with its broad scope and technical nature, AI has often remained just a buzzword for many franchises that don’t have a clear understanding of how it can tangibly benefit their businesses.

When businesses had to pivot to working from home, the rise of virtual work environments, shared folders and drives automatically skyrocketed. Offices that once stored file cabinets worth of work and information are now hosting it somewhere else — the cloud.

As a consumer marketing team, how do you handle feedback that the leads you are drawing in can’t be serviced due to staffing shortages? Well, you pivot!

As we look toward 2022, there are a few trends you can expect to remain relevant in the new year and beyond. Below is a quick roundup of the top social media trends to know.

Over the past year, businesses have had to leverage new technology — here are some of the trends that were effective and lasting.

How the local magazine niche is thriving in a digital media world.

Achieve success by never stopping your brand’s marketing and by following this guide to maximize revenue.

There are a lot of opinions when it comes to how to build your how to build your marketing team from the ground up as an emerging franchise.