3 Foolproof Steps to Manage A Social Media Crisis

What does a brand do when the public turns on you? It’s important to have a calm, calculated response when a negative event leads to a firestorm on social media.

Give Franchisees Freedom of Expression within a Consistent Business Strategy

If you want your franchise business to be a rebel and a leader at the same time, don’t play by the rules.

Franchisee Addresses Obstacles When Moving to Multiple Units

Franchising’s high-achieving, multi-unit franchisees share views on key topicQuestion: What are the top three obstacles franchisees should consider when moving from a single unit to multi-unit franchise?

Bringing the Brand to Life at the Front Line

A brand’s heart beats to a rhythm of a central, driving passion. Always be clear on what that passion is.

Five Key Takeaways from Revamping a Franchise Development Program

Working in various roles for a franchise business gives a unique perspective on the big picture. Chief among the lessons learned is that processes need constant re-evaluation.

Joint Employer Rule Challenges Present Opportunity to Reinforce Roles, Responsibilities

Franchisors rightly impose requirements and system standards to assure uniformity in the franchise system and protect their trademarks.

From Bullpen to Franchise CEO: Lessons from Professional Sports

Being persistent and prepared, repetitively perfecting one’s craft, working as a team, learning from failures and possessing confident leadership skills are all characteristics of a successful professional athlete.

Supreme Court Nomination: A Legal Quagmire

It goes without saying that the passing of U.S. Supreme Court Justice Antonin Scalia represents a major loss of a legal titan and champion of the Constitution. It will impact this country on many levels for decades to come.

Making Lemonade: 2016 Legal Strategy Seeks to Overcome 2015 Legislative Lemons

Last year’s legal developments must be confronted. As in the past, franchisors can find a way to use turn those developments into opportunities moving forward.

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