Finding a Good Vendor: Best Practices to Maximize Your Service Relationship

Creating a vendor relationship that is mutually beneficial to both parties doesn’t stop after choosing a supplier.

How to Keep Customers Happy and Drive Continuous Improvement

Striving for the highest level of service and care will allow your franchise to set new standards for customer service. For franchisors and franchisees, a sharp focus on customer satisfaction and continuous improvement.

The Metrics of Successful Franchise Systems

Prospective franchisees should approach ownership by focusing on the investment opportunity rather than viewing it from a customer’s perspective.

The Anatomy of an Effective Franchise Sales Compliance Program

An effective franchise sales compliance program enables the franchise organization to operate free from the impending threat of litigation or other disruptions that can result from a failure to properly manage the sales process. 



 

How to Effectively Evolve Your Franchise Support System

A franchisor can spend a wealth of time and resources to make sure that a company is evolving and moving forward in an ever-changing marketplace. But, what good are the tools and support systems a franchisor works to provide if no one in the franchise system sees the inherent value in them and as a result, doesn’t use them? 



I’ve had the unique pleasure of watching a franchise system evolve over 25 years from both the franchisee and corporate executive stand point. Having watched various new tools and support systems being implemented over the years, I’ve found that a grassroots approach is most effective to gaining both acceptance and adoption of new tools and programs.

What Unsubscribes Can Tell You About Email Marketing

The reasons why people unsubscribe often have nothing to do with your business.

Franchise Recruitment Websites’ 12 Most Popular Pages

Franchise recruitment websites are a critical component of the franchise sales process. Make it easy for candidates to find key information about your company and the unique opportunity you provide.

Millennials Want to Buy Franchises, Yet Almost No One’s Marketing to Them

Almost three-quarters of the 80 million Millennials in the U.S. say they want to be entrepreneurs, and most of them are perfect candidates for buying franchises, but almost no one’s marketing to them.

How Franchisees Can Save Time and Money When Opening New Locations

When taking the leap into expanding your franchise business, it’s important to consider how to grow without spending unnecessary time and dollars. Research, outside experts and managing costs can help maximize your return on investment.



 



By Ma

The Benefits of Having a Full, In-House Legal Team

Having a robust in-house legal team allows other legal staff to focus on their strengths and larger company initiatives, and ensures that the company is not only adequately protected on important legal risks, but expertly protected.

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