Understanding the changing dynamics facing capital providers is more important now as growing uncertainties and risks combine to put pressure on continued franchise capital access.
The best way to avoid litigation is to make exemplary performance a central goal of your system.
The heart of marketing is clear, consistent, and effective brand communication.
A company culture that is predicated upon solution management will continue to thrive and generate unity by adapting and preparing for change.
The first line of defense when problems arise, franchisor malpractice insurance is the cornerstone of a prudent risk management program. It’s coverage you hope you will never need, yet it is also the best way to ensure the franchisor’s long term financial success.
While “franchise diligence” creates additional burdens from the standpoint of buyers and sellers, if it’s done right, the result will be better outcomes that can drive future system-wide improvements.
A properly negotiated lease protects the franchised business, as well as the franchise network and the brand.
Delivering your brand story to the world via content marketing will give you a leg up in the race to win the hearts and minds of franchise candidates.
When you’re running your own business, there will always be obstacles to navigate in order to succeed, but when you run a business with your family, a new set of challenges is layered on to typical trials and tribulations.
Offering lengthy royalty free periods to franchisees can show faith in current franchise partners, celebrate the brand’s success and give new franchisees a break when they are getting up and running.