When businesses had to pivot to working from home, the rise of virtual work environments, shared folders and drives automatically skyrocketed. Offices that once stored file cabinets worth of work and information are now hosting it somewhere else — the cloud.
As a consumer marketing team, how do you handle feedback that the leads you are drawing in can’t be serviced due to staffing shortages? Well, you pivot!
As we look toward 2022, there are a few trends you can expect to remain relevant in the new year and beyond. Below is a quick roundup of the top social media trends to know.
Meet Your Team Days (MYTDs) are the last piece of the puzzle for franchisors and potential franchise owners.
The consumer trends that are set to bolster the wellness industry’s upcoming growth.
Over the past year, businesses have had to leverage new technology — here are some of the trends that were effective and lasting.
By Matthew Patinkin, Auntie Anne’s Pretzels and Cinnabon
Distribution of products in the franchise model are taking center stage in the first quarter of the year.
Less than 10 years ago, Smoothie King had no more than 533 locations worldwide and was well-known for its delicious – but not necessarily nutritious – smoothies. It’s a different story now, both for the business and the brand. We still maintain our position as the world’s leading smoothie franchisee, but we recently exceeded 1,300 global locations and achieved our ninth-straight year of same-store sales growth.
IFA's 2021 Marketing, Operations & Development Toolkit