Spotlighting the Advocates for Responsible Franchising

By Greg Cory

At IFA, Responsible Franchising is our North Star. We’ve made it our mission to help provide the resources, governance, and support to ensure that franchisors and franchisees – and the suppliers that support along the way — can come together to create long-lasting, sustainable progress that better serves their customers and everyone in their system. We’re fortunate to have incredible champions among our members to point to, learn from, and emulate these five principles of Responsible Franchising every day — not because they must but because it’s the right thing to do and ultimately leads to better outcomes for everyone involved.

2024 IFA Franchisor Survey

By Greg Cory

The report highlights the ongoing labor challenges encountered by franchise businesses. Concerns of inflation has faded for the businesses, but the cost of borrowing and the slowdown in consumer demand has started to challenge franchises. Significantly, there is a notable increase in budget allocations for technology, innovation, and marketing as well as training and development, crucial for the success of franchise systems.



As new joint employment standards loom, franchisors are highly concerned if they have to increase control or reduce support to their franchisees.



The survey reflects a diverse respondent pool, encompassing 215 brands from 26 different industries with franchise units ranging from less than 10 to over 12,000. Executives from private family-owned systems to platform companies and publicly listed firms contribute to the varied perspectives presented in this report.

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