To create stronger relationships with elected officials, other business organizations and franchise small-business community members in each state, IFA’s Franchise Action Network is establishing statewide “captains,” charging them with building stronger network structures in their state.

FranPAC, IFA’s Political Action Committee, which raises and distributes campaign funds to candidates seeking political office, helps us to support candidates who understand the issues important to small businesses and who favor policies that will ease the regulatory burdens on today’s business owners, particularly franchise business owners.

For multi-unit franchisees, the right balance of technology and implementation can help improve franchise operations and development, as well as quantify and create a cohesive brand experience, no matter which location a customer visits.

Millennials are your future franchisees and they want to invest in brands that give back. 

Fulfill your role as a leader: take responsibility, always show up, and seek wise counsel to speed up the growth of your business.

Teams from the International Franchise Association visited the Democratic and Republican National Conventions in July to spread the positive impacts of franchising and strengthen the connections with candidates and existing legislators to help protect the franchise business model.

In the world of websites and SEO, the franchise brand’s website is important, but you also need a plan to build that online presence for each location.

One of the most important steps that a franchise business can take to ensure that it is following all necessary regulations is to define the expectations that both franchisor and franchisees have for the business.

The art of selling franchises is nothing new, but it is ever-changing. Things simply are no longer done the “old way” and in order to continually see success, you will need to adapt.

A thoughtful approach to new market development is critical to the expansion plans for any franchisor.