Franchising seemed like an impossible mountain to climb. While it is very difficult in the beginning, it is possible.

The World Bank and the International Franchise Association partnered to conduct a survey of international franchisors. The objective of the survey was to better understand the motivations of companies to enter into franchising arrangements in emerging markets, main policy and regulatory impediments in entering such arrangements, the scope and nature of current franchising operations and growth markets.

Going international has unlocked the true potential of many franchise companies. Market-leading brands are already trailblazing the path of franchising around the globe. What do you need to do to start becoming an international brand?

A common theme in Washington this year is partisan gridlock. Some political analysts believe the country continues to be in a state of constant electoral debate, even with 18 months before the next election. IFA staff are frequently confronted with the challenge of finding bipartisan energy to advance legislative solutions important to the franchise community, particularly on the evolving joint employer standard.

When Michael Seid, CFE, and Joyce Mazero asked me to write the Foreword for Franchise Management For Dummies, I jumped at the opportunity. Released in May, the book is a follow up to Franchising For Dummies, which Michael Seid co-authored with the late Dave Thomas, founder of Wendy’s.

Taking your franchise global presents a new layer of concerns, and many of these global challenges are much more concerning today than ever before. 

Developing a successful e-commerce strategy does not come without intimidating challenges.

Unsure about wage rules that affect your employees? Consider consulting experienced counsel or HR professionals to ensure that your pay practices comply.

There are numerous opportunities for transitioning servicemembers to use the skills they acquired during their time in the service. Consider owning a franchise. It could be the right path for you.

Using email marketing to inspire loyalty at every stage of the customer journey can lead to better results.