Franchisee Response to Coronavirus – First Steps & Planning

IFA Franchisee leaders Tamra Kennedy and Tom Baber provided valuable insight into COVID-19 response operations from a franchisee perspective during the “Franchisee Response to Coronavirus – First Steps & Planning” webinar. The panelists stressed the need for good communication within your franchise system, among franchisees, and between employer and employee. The panelists also underscored the franchisee-specific resources IFA would provide in coming days, as well as strategies to cope with liquidity stress and decreased revenue that franchisees are facing amid this public health crisis. IFA lobbyist Suzanne Beall updated participants on legislative strategy ahead of the “Phase 3” stimulus bill being negotiated in Congress, and IFA supplier member Justin Klein offered his guidance on how to ready an action plan with knowledge and resources gained from the provisions of franchise, lease, and development agreements.

Daily Government Activity Call Archive

An archive of recordings from IFA’s Daily Government Activity Calls.

Answering Your Finance FAQ’s

Everything you wish you had known going into franchising, and everything your business needs to know now to be franchise finance professionals.

Three Keys to Modernizing a Legacy Brand

Legacy brands hold long-standing authenticity and tradition, which means their reinvention has to include that and more. Learn how to modernize your brand from Christine Specht, CEO of Cousins Subs.

Revealing the Hidden Value of Skilled Trade Careers

An explanation of the opportunities trade school can bring a person, as well as what the public perception of it currently is and why the stigma needs to end.

The Bright Past and Future of IFA’s Franchise Relations Committee

An update on the IFA Franchise Relations Committee regarding the current plans and goals of the FRC, as well as a refresher of all the great things it has to offer IFA members.

The Benefits of Going Green

The benefits of your business going green go far beyond just the brand, but positively affect your customers, operations and interaction with the environment.

As Valuable as Gold: Why Consumer Reviews Should Be Treated Like Currency

Consumer reviews can be your brand’s biggest guide to operations and training…but learning how to analyze and interact with them is the start.

Four Reasons Why Your Business Needs a Powerful Fundraising Campaign

Does your brand have a fundraising campaign? CEO and Co-Founder of Goldfish Swim School, Chris McCuiston, explains the integral role giving back plays in a brand’s story and community.

Featured Franchisees: February 2020

Each month, IFA’s Featured Franchisees column highlights two franchisees who have demonstrated successful and passionate accomplishments. Congratulations to February’s winners, Jen Howard of TCBY and Ashley Hughes, Sarah Albahadily and Andrea Choate of Primrose Schools.

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