How to Pivot from Consumer Leads to Recruiting
By Greg Cory
As a consumer marketing team, how do you handle feedback that the leads you are drawing in can’t be serviced due to staffing shortages? Well, you pivot!
Tag: Resource
4 SOCIAL MEDIA TRENDS TO KNOW FOR 2022
By Greg Cory
As we look toward 2022, there are a few trends you can expect to remain relevant in the new year and beyond. Below is a quick roundup of the top social media trends to know.
TOP TRENDS AS EVENTS RETURN IN 2021
By Greg Cory
Here are 10 trends you need to know if you’re hosting or attending an in-person event.
ATTRACTING MULTI-UNIT FRANCHISEES IN THE POSTPANDEMIC ERA
By Greg Cory
Four tips on how to grow your franchise system.
TRANSITIONING FROM IN-PERSON TO “VIRTUAL” MEET YOUR TEAM DAYS — WHAT STAYS AND WHAT GOES IN 2021
By Greg Cory
Meet Your Team Days (MYTDs) are the last piece of the puzzle for franchisors and potential franchise owners.
WHY THE HEALTH AND WELLNESS INDUSTRY IS POISED FOR MAJOR POST-PANDEMIC DEVELOPMENT
By Greg Cory
The consumer trends that are set to bolster the wellness industry’s upcoming growth.
THE TOP TECH AND MARKETING TRENDS OF 2021
By Greg Cory
Over the past year, businesses have had to leverage new technology — here are some of the trends that were effective and lasting.
THE FUTURE OF THE IFA FOUNDATION
By Greg Cory
How we use education and research to make an impact on the franchise community.
BUILDING MY EMPIRE AND I’M LOVIN’ IT
By Greg Cory
By Tanya Hill-Holliday, TanWay Enterprises
CELEBRATING 30 YEARS OF VETFRAN
By Greg Cory
For the last 30 years, the IFA Foundation’s VetFran program has been a hallmark of the IFA’s commitment to giving back.