The Faces of NextGen

Stories of the dozen finalists in the 2019 NextGen in Franchising Global Competition.

Gaining Cultural Intelligence

Cross-cultural negotiation for franchises.

Data-Driven Growth: Don’t ‘Wing it’

Business strategies to help scale your franchise system.

Third-Party Services: Friend or Foe?

Stepping up to feed an on-demand culture with third-party services.

People and News: June 2019

Top 5 People on the Move

Is Your Web Presence On Par with Other Brands?

Properly distributed websites offer an outlet for the most digitally capable franchisees to experiment with new marketing tactics in their territories. Franchisors and others franchisees can then benefit from generalizing these best practices once proven successful. All the while limiting experimentation risks to these trailblazers’ territories.    

Facebook Insights from MITcon 2018

One of the biggest takeaways from IFA’s 2018 Franchise Marketing Innovation & Technology Conference (MITcon) was a presentation from Facebook’s Head of Local, Phillip Rather.

Leveraging the Franchise Model to Break the Mold in Your Industry

With an average of 300 new companies taking the plunge each year, and more than 733,000 total franchise establishments in the United States, franchising plays a key role in the continual growth and development of a multitude of industries and categories – and even of our nation’s economy

Franchisee Friday – Screenmobile

Our #FranchiseFriday, David Winters, owns Screenmobile in the Charlotte, North Carolina area.

People and News: May 2019

Top 5 People on the Move

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