Franchisee Friday – Soccer Shots
By Greg Cory
Our #FranchiseeFriday is Anna Larson, owner of Soccer Shots Twin Cities/Western Wisconsin.
Category: Topics
The Faces of NextGen
By Greg Cory
Stories of the dozen finalists in the 2019 NextGen in Franchising Global Competition.
Gaining Cultural Intelligence
By Greg Cory
Cross-cultural negotiation for franchises.
Data-Driven Growth: Don’t ‘Wing it’
By Greg Cory
Business strategies to help scale your franchise system.
Third-Party Services: Friend or Foe?
By Greg Cory
Stepping up to feed an on-demand culture with third-party services.
People and News: June 2019
By Greg Cory
Top 5 People on the Move
Is Your Web Presence On Par with Other Brands?
By Greg Cory
Properly distributed websites offer an outlet for the most digitally capable franchisees to experiment with new marketing tactics in their territories. Franchisors and others franchisees can then benefit from generalizing these best practices once proven successful. All the while limiting experimentation risks to these trailblazers’ territories.
Facebook Insights from MITcon 2018
By Greg Cory
One of the biggest takeaways from IFA’s 2018 Franchise Marketing Innovation & Technology Conference (MITcon) was a presentation from Facebook’s Head of Local, Phillip Rather.
Leveraging the Franchise Model to Break the Mold in Your Industry
By Greg Cory
With an average of 300 new companies taking the plunge each year, and more than 733,000 total franchise establishments in the United States, franchising plays a key role in the continual growth and development of a multitude of industries and categories – and even of our nation’s economy
Franchisee Friday – Screenmobile
By Greg Cory
Our #FranchiseFriday, David Winters, owns Screenmobile in the Charlotte, North Carolina area.