FORRESTER STUDY: THE LOCALIZED MARKETING IMPERATIVE

The past six months have taken businesses and consumers in a direction we will never forget. Franchises have had to go through a lot of changes in order to adjust to the ever-changing circumstances this pandemic has caused.  

How These Franchisees Made Giving Back a Top Priority During a Pandemic Shutdown

Time of crisis and hardships tend to bring out one’s true colors, and the last few months of the COVID-19 pandemic has done just that.

IFA: 1.4 MILLION FRANCHISE JOBS LOST, 32,000 FRANCHISES CLOSED SINCE MARCH

Report Shows Covid-19 Impact on Franchise Sector & Forthcoming Crisis without Additional Stimulus

Now is Your Time with Jani-King

Now more than ever commercial cleaning and disinfecting is at the forefront of global business.  Restaurants, schools, hospitals, hotels, office buildings, stadiums and commercial properties of all types have moved the cleaning and disinfecting of their facility to the top of their list.

40 Year Veteran of the Corporate World Decides to ‘Hire Himself’

It’s hard to believe that back in the day – it might as well be called the Stone Age now – the only delivery worth getting excited about was your hot (semi-warm) pizza on a Friday night. As we all know, the sky’s the limit now

Support Systems That Set Up Multi-Unit Owners for Success

Multi-unit franchise owners have to juggle all of the same business tasks that any franchisee has to handle – but multiple times over. They can use all the support they can get from their franchisors.

The Evolving State of Franchise Marketing: Three Pillars to Live By — Part 3

In part one of this series, we dove into the importance of identifying, communicating, and living a brand soul and ethos — the warm, beating heart of your franchise.  Part two delved into the nitty-gritty of deploying technology to drive efficient marketing execution at scale — the equivalent of your marketing organization’s central nervous system.

UNH Rosenberg International Franchise Center and IFA Social Sector Franchise Task Force to Host Free Virtual Conference Oct. 28, 2020

“Using Financing to Unleash the Power of Franchising in the Social Sector” Will Feature Engaging Content to Help Social Franchises Grow Efficiently and Sustainably in Today’s Challenging Environment

NEARLY 200 FRANCHISE BRANDS CALL ON CONGRESS TO SUPPORT LIABILITY PROTECTIONS IN NEXT CORONAVIRUS RELIEF PACKAGE

In a letter signed by 187 franchise brands, businesses urge Congress to consider support for Safe to Work Act.



 




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