Moderator: Lee Plave, Partner, Plave Koch PLC Speakers: Robert Einhorn, Managing Partner, Zarco Einhorn Salkowski; Drew Seid, Senior Consultant, MSA Worldwide
Paper Presentation
Many entrepreneurs who have a great idea or successful business think they should franchise. This interactive session will analyze what makes a successful franchise business and present pain points from franchisor and franchisee counsel about frequently encountered issues with emerging brands, along with advice from franchisor and franchisee counsel on how to effectively address these and others to launch a successful brand.