Power of Brands
The most trusted for consumers.
What's in a name? The answer may be more than you think. A brand name is one of the most valuable assets a company possesses. It lends credibility to a product or service, provides an assurance of quality, and lets consumers know what they can expect. Franchising is built on "The Power of Brands." Brands allow companies to differentiate themselves from their competitors.
Today, there are nearly 733,000 franchise establishments representing 300 lines of business, from quick-service restaurants to automotive, business and health services. We welcome you to explore the power of brands and the economic impact of franchising across the United States and in your local community.