Dawn Abbamondi, CFE is the Chief Marketing Officer with SMB Franchise Advisors and leads clients in the areas of marketing, social media, public relations, web development, and lead generation. With over 25 years of experience in the franchising industry, she has been a franchisor, franchisee, and supplier to the industry.

She serves as co-chair of the Philadelphia Women’s Franchise Network (WFN), and sits on the International Franchise Association (IFA) Women’s Franchise Committee. Outside of SMB, Dawn writes for Franchise Dictionary Magazine and is a contributor to Entrepreneur Magazine. She holds a Bachelor’s Degree in Architectural Engineering from Drexel University, and has continued graduate study in the areas of Marketing and Business Administration. She enjoys sharing her experience with companies who are learning how to franchise, as well as those who want a fresh perspective in regard to where their brand fits into the industry and how best to expand into new markets.