Vice President, Communications, Public Affairs & Customer Care, The Wendy's Company

Heidi has more than 20 years of experience in corporate communications and public affairs, and currently leads corporate communications, public affairs and customer care for The Wendy’s Company. In her role, she focusses on telling the Wendy’s quality and growth story, protecting the brand’s reputation, and furthering the importance of the franchise business model.

Prior to Wendy’s, she worked in various communications and marketing roles at Darden Restaurants in Orlando, FL. She began her career working in public affairs, coalition building and strategic communications in Washington, DC at DCI Group.

Heidi earned her master’s in strategic public Relations from George Washington University and a Bachelor of Arts degree in Journalism from Lehigh University. She serves on the boards of the International Franchise Association and the Florida Restaurant & Lodging Association.