The International Franchising Basics Track explores the fundamentals of international franchising. We invite you to learn the fundamentals from our panel as they explore the following topics:

• Assessing a franchisor’s readiness for international expansion.
• Selecting the countries for development; Deciding on the deal structure.
• Choosing the right franchise partner.
• Key business terms to address.’
• Understanding local law and franchise registration / disclosure obligations and trademarks requirements.