Franchise Resources

Franchise Resources

The IFA Information Hub opens the door to a world of resources designed to refine or refresh the skills you need to grow professionally in your industry and beyond. 

The Basics of Franchising: The Relationship

Although franchising’s largest and most popular brands represent the images most people hold about the industry, recent research revealed that franchising has been significantly influenced by the growing number of new concepts appearing in the past few years.
Franchise Relations

Steps to Improve the Franchisor-Franchisee Relationship

What makes a relationship between two parties good? What makes a marriage last for 50 years or “until death do you part?” While the answer might be philosophical or studied for years, it boils down to two words: culture and commitment. The culture has to fit both parties, and both parties have to be committed to common goals.
Franchise Relations

Satisfaction is Everything

For franchisors looking to build a successful franchise system, there is one Golden Rule: treat your franchisees like gold. Your franchise owners are your number one customers. Service them well and your business will grow. Cut corners and your entire system will suffer. It sounds so simple, yet achieving and maintaining high levels of franchisee satisfaction can at times seem like an unattainable goal.
Franchise Relations