Join FranNet CEO, Jania Bailey and a panel of franchise industry experts for a discussion on common obstacles in the client sales process, and how to help our clients overcome them. We will cover topics like the importance of getting to know your client, what to listen for in client conversations, and how to determine if a franchise candidate is a good fit. Hosted by Jania Bailey, CFE-CEO of FranNet – Brought to you by the IFA and FranNet Receive 1 CFE IFA LIVE Learning Credit! FranNet webinars are approved for 1 CFE IFA LIVE learning credit per webinar. Enroll today and start earning credits toward achieving the Certified Franchise Executive (CFE) designation – www.franchise.org/cfe-home

• At the end of this session, the learner will be able to diagnose the root cause of a stalled client conversation by accurately identifying the most common verbal trigger phrases.
• At the end of this session, the learner will be able to categorize client statements into core obstacle types and prescribe the corresponding objection-handling technique for each category.
• Given a candidate’s completed profile, the learner will be able to evaluate the candidate’s alignment with the franchise model and defend the “good fit” or “not a fit” decision by accurately citing predetermined criteria.