This course covers the critical role of franchisee support in the franchise ecosystem, leading to improved franchisee performance, satisfaction, and retention. Participants will learn to develop comprehensive training programs, onboard new franchisees effectively, and provide ongoing support and guidance to lower monitoring costs, create brand value and promote franchisee success. Through hands-on exercises and advanced methodologies, participants will learn to establish trust, communicate clearly, develop action plans, utilize tools for performance enhancement, foster cross-functional collaboration, uphold ethical standards, and resolve conflicts effectively. This course empowers participants to drive success for franchisees while maintaining high standards of operational excellence and brand integrity.

Workshop Objectives

• Develop clear, impactful communication methods to understand and address franchisee needs, building trust and transparent interactions that gain buy-in.
• Master the creation and adaptation of action plans through hands-on exercises, focusing on evaluation, analysis, goal setting, and strategic planning.
• Utilize advanced tools for franchisee performance improvement and accountability, along with effective techniques for setting, tracking, and evaluating (KPI) goals.
• Develop the skills to work effectively and cross-functionally, ensuring cohesive and successful implementation, and addressing the common challenges of alignment between departments.
• Uphold high ethical standards while balancing the interests of both franchisors and franchisees and limiting franchisor legal exposure.
• Acquire skills to harmonize differences in the franchisee-franchisor relationship and develop problem-solving strategies to address unique franchisee challenges.