August 6, 2025 - August 20, 2025

Executive Leadership Journey – Leading Customer Loyalty Accelerator

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Elevate Your Leadership. Ignite Loyalty. Drive Results.

What if the key to customer loyalty wasn’t a marketing tactic—but your leadership?

The Leading Customer Loyalty Accelerator empowers franchise executives to build cultures where loyalty is earned from the inside out. Over three high-impact weeks, you’ll learn to lead with empathy, coach with purpose, and create meaningful team and customer connections that last.

Journey Structure:

Self-Paced Online Course through IFA Academy

August 6 – 20, 2025
This journey combines Franklin Covey’s Leading Customer Loyalty content with IFA’s expert facilitation and peer-based learning. Perfect for executives ready to create real cultural shifts across teams and territories.

IFA LIVE, Virtual Power Huddle Sessions

  • Power Huddle 1: August 6 / 4:30 PM – 5:30 PM (Eastern)
  • Power Huddle 2: August 13 / 4:30 PM – 5:30 PM (Eastern)
  • Power Huddle 3: August 20 / 4:30 PM – 5:30 PM (Eastern)

What You’ll Gain

  • Model Empathy, Responsibility & Generosity in your leadership
  • Conduct impactful loyalty team huddles that spark engagement
  • Listen deeply and coach your teams to own the customer experience
  • Inspire brand promoters—internally and externally
  • Create a Personal Loyalty Leadership Blueprint for long-term success

Who Should Attend

  • Franchise Executives & COOs
  • Area Directors & Regional Ops Leaders
  • Training & Culture Leaders
  • Emerging Multi-Unit Managers

If you lead people who serve customers, this accelerator is for you.

Take Action. Lead Differently. Build Loyalty That Lasts.

Cohort-Based Seats are limited. Reserve your seat now and start building your Loyalty Leadership legacy.

REGISTER TODAY!

*Early-Bird Pricing through July 22

  • IFA Member *Early-Bird Price: $325 | Non-Member *Early-Bird Price: $525

*Regular Price July 23 – August 5

  • IFA Member Regular Price: $399 | Non-Member Regular Price: $599

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