Partnering With a Private Investment Group

What are investors really looking for?

Are You Ready for Multi-Unit Growth?

Everything you need to survey before your brand plans to expand.

Seven Crucial Considerations for Franchise Financing

The top tips your franchise needs in order to be finance pros.

What You Need to Know to Reinvent Your Brand

The top five tips for reinventing your brand.

Video Marketing: The Tool Your Business Needs to Survive

How effective is your brand’s marketing?

How to Grab Headlines During an Election Year

Making your brand stand out amongst the other headlines.

Key Marketing Initiatives for Franchises

Why leveraging innovative digital technology creates new opportunities for your franchise.

Member Benefit Monthly: Marketing

A detailed look at all the great advantages IFA provides to its members for marketing and exposure.

Best Practices for your Brand’s Online Reputation in 2020

The new year brings a new opportunity to polish your brand’s online reputation. Follow these best practices to maintain a solid standing on all major review sites and build brand trust.

Top Marketing Trends for 2020

An analysis of what trends your business will be seeing in 2020.

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