Your brand will need to make adjustments out of respect and necessity, but the core of the company should remain the same.

Success in selecting international franchisee candidates means avoiding many common mistakes. Begin with these essential criteria but be sure to also take your time, be careful, follow your process and don’t cut corners.

IFA CEO Robert Cresanti: Franchising’s tremendous impact on communities is a global phenomenon. Similar to the United States, franchising is helping economies grow by creating new, better and safer businesses at an astounding pace in dozens of countries. 

The key to success in Germany and many other countries is adaptation to the local market and culture.

Today Peru is not only a possibility, but an opportunity, a gold bench on which we do not want to sit anymore.

The federal government is increasingly seeking to impose liability on corporations for the acts of third parties, such as distributors, subsidiaries and franchisees.

Canada has long been the first choice for international expansion for many U.S. franchisors. During the last decade, several Canadian companies have begun expanding in the United States, successfully connecting with American consumers due to strong branding, marketing and development strategies. 

International Franchise Association President & CEO Robert Cresanti represented the association at the third annual “International Franchise Conference & Exhibition” in Abu Dhabi, United Arab Emirates.

A U.S. Franchise Trade Mission sponsored by IFA and Franchise Times visited Norway, Sweden and Finland.  

Social franchising seeks to apply a business structure to make the world better.