Category: Technology

Enhancing Member Value: Introducing the IFA Member Resource Hub and Dot

The International Franchise Association is committed to continuously evolving how we support members—leveraging new tools, technology, and insights to help franchisors, franchisees, and suppliers solve real business challenges and drive growth. As part of that commitment, we’re excited to introduce two new enhancements to Franchise.org: the IFA Member Resource Hub and Dot, an AI-powered guide […]

The Hybrid Workforce Is Here: How AI and Humans Are Reshaping Franchising
The Great Consumer and Employee Reset: Rethinking Value, Service, Leadership, and Growth

At the 2026 Multi-Unit Franchising Conference, one of the most timely conversations focused on a challenge every franchise operator is feeling: how to win when consumers are more cautious, labor is harder to find and keep, and the definition of value has fundamentally changed. In the general session, “The Great Consumer and Employee Reset: Rethinking […]

Scaling What Matters: A Conversation with Greg Flynn at MUFC26

By Matt Haller, President & CEO, International Franchise Association On the opening day of the 2026 Multi-Unit Franchising Conference (MUFC), I had the opportunity to sit down with Greg Flynn, Founder and CEO of Flynn Group and IFA Board member, for a fireside chat on the main stage. This was a unique moment for the […]

Franchise Tonight! Evolving, Growing, and Going Big in 2026
Streamlined and Scalable: Why Franchise Development Teams Are Turning to Tech
Scaling Smart: The Strategic Role of MSPs in Franchise Expansion
Rethinking Franchise Development in a Competitive, Tech-Driven Landscape
Case Study: Jamba (GoToFoods)
Case Study: Chicken Salad Chick

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