Corporate culture is often thought of as that “touchy-feely” stuff that is difficult to understand and handed to the Human Resources Department to manage. In fact, it is a critical business issue that has a direct impact on productivity and profit.

Seven best practices for converting more franchise sales leads through effective lead nurturing and management.



 



By Keith Gerson, CFE



 



The title of this article is a reference to caged canaries that miners would carry down into the mine

This week’s #FranchiseeFriday goes to Michael Bisping and Cub Swanson of UFC GYM! The duo co-own their franchise while continuing their successful MMA careers.

For more information about franchising with UFC GYM, please visit https://www.franchise.o

Investing in trust is a smart, profitable business strategy.



 



By Laura Bates and Karen McSteen



 



Do your business practices tell your customers you trust them? Trust is the foundation for any long-term relationship. When customers trust

A friend of ours keeps a running list of “things people believe about themselves.” We all think we’re good drivers. We all think we don’t have an accent. We all think we’re easy to live with. And we all think everybody else takes way longer at the ATM.

Bringing on an EBITDA expert, or a role similar in nature, can have an immensely positive effect on your system that creates an increasingly attractive opportunity for potential franchise partners all while keeping your current franchisees happy and profitable.

This week’s #FranchiseeFriday is Mitch Neal fromBurger 21! After opening his two locations, he said, “From the way our burgers turn heads in the dining room, I know I made the best choice!”



For more information on franchising with Burger 21, pleas

Getting deals done, networking and educational sessions are just the tip of the iceberg for programming already lined up for IFA2018, which takes place Feb. 10-13 in Phoenix. The Music Paradigm, Shark Tank’s Daymond John serving as a special guest judge for the NextGen in Franchising Global Competition and the return of the Emerging Franchisor Bootcamp are just a handful of the exciting new events that will energize the biggest annual gathering of the worldwide franchising community.

As a direct result of Commercial Service’s efforts, Coldwell Banker has increased its knowledge and exposure worldwide. It has successfully tapped into the organization’s network of exceptional specialists to expand.

Calling all franchise suppliers: get engaged and educated about the benefits of an IFA membership through the IFA Supplier Forum Advisory Board. Get the most out of your membership by participating in advocacy events, the CFE program webinars and other initiatives that can help boost your franchise’s bottom line.