Local marketing dollars, whether from a co-op fund, an MDF, or a local ad budget, are supposed to drive traffic to every location. But too often that money sits unspent, drifts off-brand, or gets lost in spreadsheets and back-and-forth approvals. The old playbook of manual requests and one-off campaign builds simply doesn’t scale as networks grow.

In this session, we’ll introduce Simpli.Hub and what it means to treat local advertising like an on-demand order. Corporate sets the guardrails and approves the creative, and local teams order a ready-to-launch campaign in minutes. Walk away with a clearer picture of how franchise brands are using Simpli.Hub to close the gap between local ad spend and local results.

Speaker: Amanda Shelton, VP of Product, Simpli.Fi

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