Franchise Research & Insights Center: Franchise Business Review

Franchise Business Review (FBR) is one of the franchise industry’s leading research firms, with a focus on franchisee satisfaction, employee insights, and emerging trends across franchise systems of all sizes. FBR’s research is grounded in direct franchisee and employee feedback, providing an objective view of the factors that influence brand health and unit-level performance.

The resources on this page draw from FBR’s current research to help IFA members benchmark performance, evaluate trends, and support decisions informed by data from across the franchise industry.

Franchise Business Review (FBR) is one of the franchise industry’s leading research firms, with a focus on franchisee satisfaction, employee insights, and emerging trends across franchise systems of all sizes. FBR’s research is grounded in direct franchisee and employee feedback, providing an objective view of the factors that influence brand health and unit-level performance.

The resources on this page draw from FBR’s current research to help IFA members benchmark performance, evaluate trends, and support decisions informed by data from across the franchise industry.

Franchising Outlook 2026: FBR Industry Report

Drawing on survey data from over 100 franchise brand executives and nearly 30,000 franchise owners, FBR’s Franchising Outlook 2026 Report offers a unique portrait of the U.S. franchise economy —and reveals a sector defined by both striking divergence and enduring resilience.

View the report here

Franchising at WORK Report

Franchise Business Review surveyed more than 11,000 franchise employees—from the C-suite to the frontlines—to uncover the truth about job satisfaction.

The results? Employee engagement is strong… but five systemic challenges threaten retention, culture, and performance if left unaddressed.

View the Report here

Franchise Industry Compensation Report

To stay competitive when it comes to hiring and retention, it’s important to understand whether your compensation and benefits strategies are keeping pace.

FBR’s Franchise Industry Compensation Report compiles salary data for 40 distinct corporate franchise roles representing 6,100 specific positions.

  • Which perks matter most to employees
  • Workplace trends impacting hiring and retention
  • The outlook for 2025 and beyond
  • Strategies for attracting top talent

Franchisor leaders receive a free report when they share (confidentially) their comp and benefits information via this survey link.  You’ll receive your complimentary report in Q4, when it’s published. This survey is intended to be completed by an HR professional or senior executive within your franchise organization.  All brands that submit data will receive a free copy of FBR’s compensation benchmark report (a $995 value).

Franchise Business Review supports the work behind The RIFC Franchise Index™, first published in 2002 by the University of New Hampshire’s Rosenberg International Franchise Center -the first stock index to track the financial market performance of the US franchising sector.

Link here to view the quarterly trend of how publicly traded franchise companies perform compared to the S&P 500 over time.

The RIFC Franchise Index is extracted from the RIFC 50 Index, modified to include only the largest 20 components (instead of 50 components). The 20 largest components represent about 92% of the total market value of the RIFC 50 Index. For more information on the RIFC Franchise Index, contact contact Dr. E. Hachemi Aliouche.

About Franchise Business Review (FBR)

Founded in 2005, Franchise Business Review (FBR) is a leading independent market research firm in franchising, specializing in franchisee satisfaction and employee engagement. With a focus on gathering actionable feedback from franchisees, employees, candidates, and customers, FBR helps franchise companies identify opportunities to strengthen their systems and improve performance. Since its founding, FBR has worked with more than 1,300 franchise brands and conducts research across franchise systems of all sizes and sectors. The firm’s research is designed to provide unbiased, data-driven insights that support both franchisor growth and informed decision-making by prospective franchise owners.

Learn more about Franchise Business Review’s products and services at www.tour.franchisebusinessreview.com

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