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Franchise systems face an increasing range of unexpected disruptions, from food safety incidents and product-related risks to supply chain challenges, geopolitical developments, and evolving regulatory demands. This program will explore practical strategies for preparing for and responding to crisis events, managing investigations and litigation, protecting brand reputation, and maintaining business continuity when unforeseen issues arise.

Speakers:

• Mo Alturk | Shareholder, Greenberg Traurig
• Kyle Lennox | Shareholder, Greenberg Traurig
• Marcella Ducca | Shareholder, Greenberg Traurig
• Laura Sixkiller | Shareholder, Greenberg Traurig