Webinar Recording | The Franchise Marketing Playbook: Driving Brand Unity & Local Growth

Whether you have 10 locations or 100, maintaining a consistent marketing strategy can be difficult—especially when each location is operating without the right direction. In this webinar, Scorpion introduced the Franchise Marketing Playbook, a tool designed to help every location maintain a consistent marketing strategy and drive maximum revenue.

The Franchise Marketing Playbook covers marketing and operational best practices, performance benchmarks, and how to get the most out of national and local advertising.

Whether you’re an established brand or a newer franchise, this session provides actionable insights to help make 2026 the best year for your brand and every location.

Speakers:
Gabriella Ferrara, VP of Strategic Sales, Scorpion