Fan Favorite Toffee Butter Brickle Cookie Returns for a Limited Time to the Neighborhood Sandwich Shop

CHICAGO – Football frenzy will be fading, but Potbelly fans won’t be quiet for long as the neighborhood sandwich shop returns a big-time fan favorite. On Monday, February 9, the Toffee Butter Brickle Cookie comes back for a limited time only, giving fans another chance to enjoy the chewy, buttery treat that quickly earned a devoted following with its debut last year.

Rich in flavor and packed with crunchy toffee pieces, the Toffee Butter Brickle Cookie provides the kind of nostalgic comfort and craveable treat Potbelly fans love. Baked fresh in-shop daily, the limited-time cookie captures the perfect pairing of sweetness and crunch, whether enjoyed on its own or with a signature sandwich or wrap.

“The return of our Toffee Butter Brickle Cookie signals warmth and familiarity for our fans. It arrives at the perfect time, mid-winter season,” said Eric Chenel, Director of Consumer Insights and Innovation at Potbelly. “The cookie stands apart because of its flavor, texture, buttery base and crunchy toffee pieces. It’s a simple, well-crafted treat with fantastic taste.”

Joining the brand’s legendary lineup of freshly baked favorites, including the Oatmeal Chocolate Chip, Sugar Cookie and Chocolate Brownie, the Toffee Butter Brickle Cookie reinforces the brand’s commitment to quality ingredients and in-shop baking.

For information on other exclusive offers and rewards, Potbelly encourages fans to join the Potbelly Perks program, where they can unlock special offers on the entire menu. To sign up for the Potbelly Perks reward program, visit www.potbelly.com/perks, and, for more information on Potbelly, visit www.potbelly.com.

About Potbelly

Potbelly Corporation is a neighborhood sandwich concept that has been feeding customers’ smiles with warm, toasty sandwiches, signature salads, hand-dipped shakes and other fresh menu items, customized just the way customers want them, for more than 40 years. Potbelly promises Fresh, Fast & Friendly service in an environment that reflects the local neighborhood. Since opening its first shop in Chicago in 1977, Potbelly has expanded to neighborhoods across the country – with more than 445 shops in the United States including more than 105 franchised shops in the United States. For more information, please visit Potbelly’s website at www.Potbelly.com.