Webinar Recording | Balancing Marketing Automation with Human Connection in Customer Service
On September 27, 2022, this Lunch N Learn webinar sponsored by AnswerConnect explored how automated tools and software integrations can enhance franchise businesses’ operational efficiency by winning them back time to focus on their business. However, it’s important that automated solutions do not replace real human connection with customers. Relevant for all franchise systems, this session explored how to automate some elements of the customer experience while keeping customer service human.
Speakers:
Karen Booze, Franchise Director of Strategic Partnerships
John Keene, Founder of serviceminder.io
Matt Jones, Owner of Web Punch
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