Webinar Archive All Webinars Marketing Posted May 11, 2022 Webinar Recording | IFA’s Marketing & Innovation Committee Virtual Workshop – May Share View Recording On May 11, 2022, the International Franchise Association’s Marketing & Innovation Committee hosted a Marketing Virtual Workshop. We gathered virtually to discuss trending topics: 1. Your Three Customer Groups and How to Serve Them 2. Balance Consumer and Franchise Marketing Speakers: Franchise Marketing Professionals Per IFA the Privacy Policy, IFA Conference and Event attendee business contact information may be shared with other attendees and event sponsors. All Webinars Legal New Members Lunch 'n Learn Operations WednesdayWise