Justin Strickland is a husband, father, and entrepreneur, best known as the Founder and CEO of Strickland Brothers 10 Minute Oil Change.

Justin began his career as a college dropout working as a lube technician to support his newlywed wife and newborn son. After being denied the opportunity to apply for an assistant manager position, he realized that if his future was going to change, he would have to build it himself. With no capital, limited formal education, and no meaningful business connections, he set out to reimagine a dated industry through better systems, technology, and disciplined growth.

After being turned down by more than 30 lenders and investors, raising zero dollars, Justin approached his grandfather, a former tobacco sharecropper, who leveraged the family home for $35,000. That act of faith became the foundation of everything that followed from business to giving back.

Over time, Justin grew Strickland Brothers into a national brand through steady execution, careful capital allocation, and a deep commitment to the people who power the business. In the last three years, he was honored as the Southeast winner of EY Entrepreneur Of The Year, Forbes next 1000, the North Carolina’s most influential people’s list along with numerous other awards.

Today, Strickland Brothers has grown into a $225M+ platform, created hundreds of jobs, and continues to expand across the country. Over the past two years alone, the company has added an average of two net new jobs per day.