PLYMOUTH, Mich. – RSVP Direct Mail Advertising, the leading luxury direct mail provider, has recently announced the appointment of Arthur Pike to President of the brand. With a proven track record in the industry and a deep commitment to the success of franchise members, Pike brings a wealth of experience to the role.

“We are thrilled to welcome Arthur as the new President of RSVP. As an experienced business owner and member of our Alliance Franchise Brands network, his insight and know-how will be impactful in empowering our valued RSVP franchise members and helping them grow,” said Mike Marcantonio, CEO of Alliance Franchise Brands. “As our industries adapt to meet the needs of the businesses we serve, it’s crucial that we continue supporting our franchise members with expert leadership and trusted resources. We have full confidence that Arthur’s leadership will make a positive impact on the RSVP network.” 

Pike, a former Image360 franchise member in Lynchburg, VA, with more than three decades of C-Suite leadership in various industries, brings extensive expertise to the position. In his new role, he will oversee the strategic direction and growth of the company’s RSVP brand, which provides direct mail and digital marketing lead generation services for local and national advertisers.

“My goal for RSVP is to help our franchise members grow and thrive, whether they’ve been with us for 30 years or just starting their journey. I envision the brand as a means to empower our franchise members, allowing them to enjoy fulfilling lives supported by the growth of their businesses,” said Pike. “I’m excited to take on the role of President at RSVP and continue the legacy of success within our franchise network. With the support of Alliance Franchise Brands’ experienced leadership team, I’m confident we can drive our franchise members toward even greater achievements.”

RSVP is a member of the Alliance Franchise Brands network, a world leader in marketing, graphics and visual communications, linking nearly 600 locations in North America. 

For more information about RSVP, its direct mail marketing services, or to learn more about the company’s home-based franchise opportunities, please visit RSVPAdvertising.com.

About RSVP Direct Mail Advertising

RSVP Direct Mail Advertising helps businesses seamlessly integrate direct mail solutions into any marketing strategy, with a calculated focus on targeting affluent households. With nearly 40 years of success, RSVP demonstrates that tapping into the direct mail industry remains a crucial and profitable component of any business’s marketing strategy. RSVP operates under the umbrella of Alliance Franchise Brands, a franchisor of nearly 600 locations in North America operating the company’s brands: Allegra Marketing Print Mail, Image360, True Install, Signs By Tomorrow, Signs Now, KKP, Insty-Prints and American Speedy Printing.

About Alliance Franchise Brands

Alliance Franchise Brands LLC is the franchisor of nearly 600 locations in North America operating the company’s brands: Allegra Marketing Print Mail, Image360, RSVP Direct Mail Advertising, True Install, Signs by Tomorrow, Signs Now, KKP, Insty-Prints and American Speedy Printing.

###

Search