Franchise Industry Research

Franchise Industry Research

Market Research for Small Business -- Stay informed and gain critical insights from IFA’s curated franchise industry research reports.    

Choose from a list of topics and deepen your knowledge and outlook of the franchise industry.  Identify market opportunities, and leverage data from industry research reports, business outlook assessments, and market research for small business, to reduce risk, to raise your competitive edge, and to stay poised and prepared for success.

Franchise Economy

With research conducted by PwC, and polling data powered by Morning Consult, IFA launched Franchise Economy to educate policymakers and the public on the economic benefits of franchising across America. From national-level data to the smallest Congressional districts on the map, you can view the economics of franchising, including the number of establishments, jobs supported, payroll, output, and GDP in your own community.
Franchise Economy