By M. Scott Morris During her keynote address at the 2026 International Franchise Association Convention, the CEO of AG1 shared her approach to innovation The theme of the 2026 International Franchise Association Convention in Las Vegas was “Evolve,” but keynote speaker Kat Cole told a packed audience that they needed to earn their way into […]

Smarter Than Raising Prices or Cutting Staff: How 5 Franchise Brands Reengineered Value When rising costs put pressure on customers and franchisees alike, the traditional responses have been to raise prices or cut staff. But a new wave of franchise leaders is taking a different path: value reengineering — cutting what doesn’t matter to customers […]

From Franchise Times, January 9, 2026 The International Franchise Association has released its new Value of Franchising report, developed in partnership with Oxford Economics, to educate policymakers and highlight the franchise model’s economic and community impact. The report is based on a survey of more than 2,900 franchisees representing approximately 13,000 franchised establishments, along with […]

Franchise Leaders Unite in Washington to Back the American Franchise Act Hundreds of franchise executives and operators gathered in Washington, D.C. for the 2025 IFA Advocacy Summit, a three-day event focused on advocacy training, leadership development, and direct engagement with lawmakers. The summit came at a pivotal time as Congress considers the American Franchise Act, […]