Franchising.com | “Franchise Means Local”: New Campaign Focuses on Stories That Matter
By Jayson Pearl
By: Matt Haller Published on Franchising.com: December 22nd, 2025 When people hear the word “franchise,” a majority of people still picture big fast-food chains, corporate headquarters, or impersonal national brands. Those of us in franchising know how far that is from the truth, and an image that we need to replace. With the launch of […]