By Matt Haller, President and CEO, International Franchise Association This week, I stood in front of the largest IFA Advocacy Summit crowd in our history — over 600 franchise owners, brand leaders, suppliers, and partners who chose to spend these days in Washington instead of running their businesses back home. Instead of being on the […]

As America’s 250th birthday approaches, it is fitting that one of our country’s greatest inventions is having a moment. Franchising, with roots in the nation’s founding and Benjamin Franklin’s printing press, is everywhere this summer. Pizza Hut has tapped into the desire for nostalgia with its retro dining rooms, complete with iconic red plastic cups and stained-glass lampshades. After two decades […]

Smarter Than Raising Prices or Cutting Staff: How 5 Franchise Brands Reengineered Value When rising costs put pressure on customers and franchisees alike, the traditional responses have been to raise prices or cut staff. But a new wave of franchise leaders is taking a different path: value reengineering — cutting what doesn’t matter to customers […]