Franchise organizations have been using email and text messages for years as part of the marketing mix. Text — both short message service or SMS and multimedia messaging service or MMS — and email are still incredibly effective, but as technology and the regulatory environment continue to change, it’s always wise to review best practices.
This is a feel-good story about the emergence of the “benevolent business leader” and social entrepreneurship, a fast-growing movement that is showing up for brands with a mission, to not only find the opportunity for growth, but also those seeking to fill a charitable-shaped hole that completes their story.
How making changes over time can maximize efficiencies and brand development without shocking the entire system.
Shared expertise can make franchising greater and be your system’s greatest asset.
FOR IMMEDIATE RELEASE Contact: Matthew Haller, 202-662-0770 Jenna Weisbord, 202-662-0766 mhaller@franchise.org jweisbord@franchise.org IFA AND NCSA WORK TOGETHER FOR CYBER SECURITY WASHINGTON, Oct. 23, 2014—In support of National Cyber Security Awareness Month, the International Franchise Association has partnered with the National Cyber Security Alliance (NCSA) to reach and educate […]
FOR IMMEDIATE RELEASE Contact: Gionne Jones, IFA, 202-662-0772 gjones@franchise.org IFA EDUCATIONAL FOUNDATION LAUNCHES YOUNG ENTREPRENEURS IN FRANCHISING GLOBAL COMPETITION WASHINGTON, Oct. 22, 2014 — The International Franchise Association’s Educational Foundation (IFAEF) is pleased to announce the launch of the Young Entrepreneurs In Franchising Global Competition, a contest targeting students […]
FOR IMMEDIATE RELEASE Contact: Matt Haller, 202-460-8356 Jenna Weisbord, (202) 662-0766 mhaller@franchise.org jweisbord@franchise.org IFA LAUNCHES LAWSUIT AGAINST DISCRIMINATORY PROVISIONS OF SEATTLE MINIMUM WAGE LAW MOVES FORWARD IN U.S. DISTRICT COURT SEATTLE, Oct. 17, 2014 – In court filings this week, the International Franchise Association provided new details in […]
Monterrey, Mexico has been described as the most Americanized city outside the US.
Trade Mission participants gathered at the US Embassy in Mexico City.
Compliance issues in a franchise system tend to have a snowball effect — it can start with something fairly minor like not attending convention, but it doesn’t take long before the infractions get bigger. And, if the franchisor looks the other way, eventually it will be enforcing only compliance on royalty payments.