Advertise

IFA is the largest franchise association in the world.  Our IFA membership spans massive industries, with 1,400 brands represented and 15,000 individual franchise members. Advertising with IFA is the best way for your brand to access the $1.64 trillion franchise business-to-business network.

Suppliers:  Benefits of Advertising with the International Franchise Association

By advertising with IFA, you will be connected directly to executives and decision makers. Access to these business leaders will help you increase the quality of your b2b leads and convert them into engaged customers.

Suppliers:  Advertising Opportunities

IFA offers a wide array of advertising opportunities tailored to match your needs with those of our worldwide franchise community:

Franchise.org:  with over 180,000 average monthly unique visitors, franchise.org provides one of the largest searchable databases of business-to-business solution providers dedicated to the franchising business model, and offers both advertising packages and a-la-carte options

Dedicated Supplier e-Blast:  sent on your behalf from IFA to 7,000+ franchise executives

“Supplier Solutions of the Week”: shared supplier e-blast sent monthly to 7,000+ suppliers

IFA SmartBrief e-newsletter:  premier source of franchise-industry news sent every Monday, Wednesday and Friday

IFA Insider e-newsletter: sent weekly to top levels of IFA membership and thousands of C-level franchise executives within the industry

Franchising World:  the pre-eminent voice and acknowledged leader for franchising worldwide, published 11X per year in both print and digital editions

IFA Tool Kits:  designed to help franchisors understand the variety of options available to franchisees in technology, franchise consultants/brokers, or marketing, by granting you the opportunity to explain how you are helping your clients in your own words

Franchise Opportunities Guide:  the most comprehensive print resource for entrepreneurs and opportunity seekers interested in franchising

IFA offers advertising programs to match any budget, and these opportunities are only available to our members. We are vested in the success of you, our members, and the franchising industry – we only make recommendations that reinforce positive effects for our membership.

Become a supplier member.  Advertise with IFA and instantly put your business at the center of the franchise b2b marketplace

 

Franchisors:  Benefits of Advertising with the International Franchise Association

Your advertising dollars go further with IFA. Here‘s how we help you attract new franchisee leads:

  • Franchisor Brand Presence: Franchise advertisers are featured alongside nationally recognized brands
  • Qualified Franchisee Leads: All franchisee leads are qualified by IFA and taken directly to your website. We do not send you harvested or compiled names.
  • High Traffic Volumes: For many of our franchise advertisers, IFA listings are their largest source of site traffic
  • Support of Franchising: Because IFA is a non-profit, your advertising dollars go directly back into promoting, protecting, and enhancing the business model. 

Franchisors:  Advertising Opportunities

IFA offers a choice of highly effective advertising opportunities to promote your brand to entrepreneurs, the global franchise community, and engaged franchise opportunity seekers:

Franchise.org:  with over 180,000 average monthly unique visitors, franchise.org provides one of the largest searchable databases of franchise opportunities, and offers both advertising packages and a-la-carte options

Dedicated Prospective Franchisee E-blast: sent on your behalf from the IFA to 36,000+ opt-in prospective franchisees

“Franchise Opportunities for You”:  shared e-blast that is sent out monthly to 36,000+ opt-in prospective franchisees

IFA SmartBrief e-newsletter:  premier source of franchise-industry news sent every Monday, Wednesday and Friday

Franchise Opportunities Guide:  the most comprehensive print resource for entrepreneurs and opportunity seekers interested in franchising

Franchising World:  the pre-eminent voice and acknowledged leader for franchising worldwide, published 11X per year in both print and digital editions

Your IFA membership value increases when you become an advertiser.  If you seek traction and revenue, advertising with IFA is the step you need to take.  90% of members who advertise with IFA renew their membership, year after year.  IFA is the greatest traffic source to our advertisers’ websites, and we have the data to prove it.

Have questions? Contact Carly or Jessica.

Carly Wooley

Senior Manager, Regional Advertising, International Franchise Association

Jessica Williams

Senior Manager, Regional Advertising, International Franchise Association