Franchising’s most trusted data starts here. Explore original studies and reports produced by IFA and our research partners, designed to help franchisors, franchisees, suppliers and other industry stakeholders get informed and make smarter decisions.
Each year, IFA publishes research that captures the full size and scope of franchising in the United States and beyond — tracking industry growth, job creation, GDP contribution, and the real impact franchise businesses have on local communities across the country.
These reports are more than data points. They are the foundation for IFA’s advocacy work on behalf of its members, providing the evidence base that shapes policy, supports legislators, and makes the case for franchising as a driver of economic opportunity at every level. Whether you’re looking to understand where the industry stands today or make the case for franchising in your own community, these reports are your starting point.
The 2026 Franchising Economic Outlook is IFA’s annual study detailing the franchise sector’s performance for the past year and projected economic outlook for the year ahead, as well as an in-depth state-by-state outlook and industry forecast.
Here you will find the full report, a summary report and a listing of the key data points from this year’s research.
Report conducted by FRANdata and sponsored by Benetrends Financial, an IFA Preferred Vendor
View the report here
Franchising is a cornerstone of the U.S. economy. To understand it better, in 2025, IFA commissioned a survey of nearly 3,000 franchisees and performed an econometric analysis comparing franchises with non-franchise businesses. The report, conducted by Oxford Economics, shows how franchising combines reliable, trusted brands with local, small business owners to deliver stronger jobs, entrepreneurial opportunities, and deeper community service and investment.
View the Report Here
Read why IFA set out to make 2025 the Year of Franchising and the ways we delivered for our members and the entire franchise business model in this year’s Impact Report.
Here you will find the full report and a summary of the key data points from this year’s research.