July 17, 2025 @ 4:00 pm - 5:30 pm

Summer Focus: Optimizing the Franchise Development Pipeline

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Jason Gehrke

Facilitator: Jason Gehrke, Founder & Director, Franchise Advisory Centre

Creating a predictable and scalable development process is key to growing your franchise network. This session helps franchisors map and refine their entire development pipeline—from initial inquiry to signing the agreement—while identifying bottlenecks, improving lead quality, and shortening time-to-close.

Learning Objectives:

  • Map the Franchise Development Funnel: Break down each stage of your franchise development pipeline to identify opportunities for optimization
  • Boost Lead Quality and Conversion Rates: Implement strategies to generate more qualified leads and guide them efficiently through the sales journey.
  • Use Metrics to Drive Decisions: Learn which KPIs and benchmarks to track in order to assess performance and adapt your development strategy accordingly.

Individual Session Pricing (Available at any time):

  • IFA Members: $99 per session
  • Non-Members: $299 per session

Fusion Bundle pricing is only available until June 17, 2025! Includes ALL three Summer sessions at a discounted rate compared to individual pricing.

  • IFA Members: $249
  • Non-Members: $449

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