Named as preferred vendor for National and Local Digital Marketing Lead Generation for franchisors

WASHINGTON – The International Franchise Association (IFA) has announced Scorpion, a leading provider of digital marketing technology and services, as its newest preferred vendor in the National and Local Digital Marketing Lead Generation category. This partnership underscores IFA’s dedication to providing members with industry-leading tools and resources to drive growth and success in an increasingly competitive franchise landscape.

“IFA is committed to equipping our members with the tools and resources they need to thrive in today’s competitive marketplace,” said Sheila Fischer, IFA Senior Vice President of Sales. “Scorpion’s proven track record in delivering cutting-edge digital marketing solutions makes them an invaluable partner for IFA members. We are thrilled to welcome them as a preferred vendor and look forward to the value they will bring to our members.”

Scorpion, a trusted IFA supplier member since 2015, specializes in digital marketing technology and services tailored to franchise and service-based organizations. With a client portfolio of more than 100 franchise brands and more than 10,000 franchise locations, Scorpion has a deep understanding of the unique marketing challenges IFA members face. This led Scorpion to create RevenueMAX, a complete collection of AI-powered digital marketing tools built to drive maximum revenue. RevenueMAX integrates with leading CRMs and operational software, providing unmatched visibility into the marketing metrics that matter most to them.

“We’re honored to be named as a preferred vendor by the IFA,” said Jamie Adams, Chief Revenue Officer at Scorpion. “For more than 10 years, we’ve partnered with some of the largest and fastest-growing franchise businesses in the U.S., and this partnership reinforces our commitment to helping franchise networks achieve sustainable success.”

As a preferred vendor, Scorpion will collaborate with IFA to provide members with exclusive resources, insights, and support.

Adams continued, “In 2025, franchise organizations face rising advertising costs, tightening consumer demand, and the rapid adoption of AI—technology disrupting industries as dramatically as the iPhone once did. Our technology and team of marketing experts help brands navigate these complexities and create a competitive advantage by delivering clear, actionable data on what’s working—and where they can grow.”

###

About the International Franchise Association:

Celebrating over 60 years of excellence, education, and advocacy, the International Franchise Association (IFA) is the world’s oldest and largest organization representing franchising worldwide. IFA works through its government relations and public policy, media relations, and educational programs to protect, enhance and promote franchising and the approximately 806,270 franchise establishments that support nearly 8.7 million direct jobs, $858.5 billion of economic output for the U.S. economy, and almost 3 percent of the Gross Domestic Product (GDP). IFA members include franchise companies in over 300 different business format categories, individual franchisees, and companies that support the industry in marketing, law, technology, and business development.

About Scorpion: 

Scorpion is the leader in helping local businesses succeed by focusing on what truly matters—driving revenue. Our digital marketing solutions are built to support your business every step of the way, helping you attract more of the right customers, stand out online, and turn opportunities into measurable results. With over 20 years of experience, award-winning AI, unmatched data, and a proven track record, we’re shifting the industry’s focus from just generating leads to driving sustainable revenue growth. That’s why we developed RevenueMAX—the only complete digital marketing solution created to maximize your revenue. Thousands of businesses trust Scorpion to help them succeed, and we’re ready to do the same for you. With Scorpion, there’s no guesswork. Only growth. Learn more at Scorpion.co.

Search