September 17, 2025 @ 2:00 pm - 3:00 pm

Webinar | Empowering Every Franchisee: A Persona-Based Approach to Scalable Digital Marketing

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Struggling with franchisee marketing adoption? Join our webinar to discover effective frameworks that drive results, maintain brand control, and support franchisees at all levels.

You’ll learn how to:

  • Identify unique franchisee personas
  • Develop tailored 30‑60‑90‑day onboarding plans
  • Scale marketing support without losing brand consistency

Perfect for you if:

  • Adoption is low outside your top 10%
  • You want consistent marketing across your system
  • You’re striving to balance efficiency and brand control

Speaker:

Matthew Montoya, Sr. Manager of Partner Operations & Success, Constant Contact

*To receive CFE credits for attending this event, please register using the email address associated with your IFA account.

Per the IFA Privacy Policy (https://www.franchise.org/privacy-policy), IFA Conference and Event attendee business contact information may be shared with other attendees and event sponsors.

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