Family-owned team introduces modern Pilates concept as first of six planned studios across the region

BRENTWOOD, Tenn. – JETSET Pilates, the fast-growing modern Reformer Pilates franchise offering premium, full-body workouts, is expanding in Tennessee with a new studio opening in Brentwood. Located at 205 Franklin Rd., Suite 100, the studio is owned and operated by local family Michael, Weslyn and Christian Reed. Preview classes will begin July 7th, with the studio’s grand opening planned for mid-July.

The family’s path to franchise ownership grew out of years of working together in local broadcasting and digital marketing. Michael spent over 40 years building a television business from a single station into a network of 21 before selling the majority of the stations in 2021, while Christian and Weslyn also built careers across media, reporting, and advertising.

When Weslyn expressed interest in opening a Pilates studio, the family explored several franchise opportunities before discovering JETSET Pilates and were drawn to its modern approach to reformer Pilates, strong community focus and opportunity to bring a new wellness concept to their local market.

 “When we began exploring business opportunities, we knew we wanted something that aligned with our family’s values and allowed us to make a meaningful impact in the community,” said Michael. “JETSET stood out because of its leadership team, proven model and elevated approach to fitness. We’re excited to create a space where our neighbors can invest in their health, build confidence and feel connected through Pilates.”

Beyond fitness, the Reed family plans to build the studio around a philosophy of community involvement and giving back. Inspired by a longtime familial commitment to “pay it forward,” the family intends to support local organizations and strive to positively impact Brentwood and the greater Nashville area. Ahead of the opening, the studio is already engaging with the local community through hosted Pilates events, influencer activations and partnerships with area businesses, along with Williamson County Non-Profit Organizations.

The Brentwood studio marks the first location in a six-studio development agreement the Reed family has signed throughout the Nashville area, with their territory encompassing communities including Franklin, Spring Hill, Murfreesboro, and East Nashville.

The 2,400-square-foot studio will feature 15 custom reformers, offering 50-minute, high-end classes combining strength, cardio, and Pilates-inspired movements set to DJ-curated music. Each class is designed to strengthen, lengthen, and energize both body and mind, reflecting the studio’s mission to blend premium fitness with a community-driven experience for all fitness levels.

“Michael, Weslyn and Christian bring an incredible combination of entrepreneurial experience and passion for community to JETSET,” said Bertus Albertse, CEO of JETSET Pilates. “They have built their careers around serving and connecting with people, and that mindset aligns perfectly with our brand. We’re excited to partner with a family that is deeply invested in the Brentwood community and committed to delivering an exceptional member experience.”

For more information about JETSET Pilates Brentwood, to schedule a class or inquire about memberships, visit https://jetsetpilates.com/tn/brentwood/ call (615) 880-9386 or follow the studio on Instagram at @jetsetpilatesbrentwood.

About JETSET Pilates

Founded in 2010 and franchising since 2022, JETSET Pilates has quickly become one of the most attractive concepts in the boutique fitness franchise space, with more than 400 studios open or in development across the U.S., the U.K. and Australia. The brand is known for its 50-minute classes that combine strength, cardio and Pilates-inspired movements for a full-body workout, focusing on connection, consistency and wellness in every community it serves. For more information, please visit https://jetsetpilates.com, or follow the brand on LinkedIn and Instagram.