Leadership, community impact and professional excellence recognized through prestigious local title

ST. LOUIS – (June 11, 2026) – MassageLuXe, one of the nation’s fastest-growing spa franchises, is proud to announce that Arica Davis-Clark, Franchise Business Consultant (FBC) for the brand, has been crowned Ms. Black St. Louis City. The honor recognizes Davis-Clark’s commitment to leadership, community involvement and professional achievement, qualities she brings to her work every day supporting MassageLuXe franchise owners across the system.

As a Franchise Business Consultant, Davis-Clark works closely with franchisees to help them improve performance and achieve long-term business growth. Her role places her at the intersection of entrepreneurship, leadership and community building, helping franchise owners create meaningful careers while delivering wellness services in their local markets.

“Being crowned Ms. Black St. Louis City aligns deeply with my personal mission to empower others by showing what is possible through purpose-driven leadership,” said Davis-Clark. “In my professional role, I support entrepreneurs as they build their businesses and pursue their goals. With this title, I have the opportunity to extend that same encouragement and visibility to a broader community.”

Davis-Clark’s recognition reflects the values that continue to drive the MassageLuXe franchise opportunity. Whether mentoring franchise owners, supporting business growth initiatives or representing the brand within her community, she embodies the people-first culture that defines the MassageLuXe system.

“Arica’s achievement is a testament to her dedication, professionalism and leadership both within our organization and throughout the St. Louis community,” said Kristen Pechacek, CEO of MassageLuXe. “Her ability to inspire others, build meaningful relationships and support entrepreneurs makes her an invaluable member of the MassageLuXe team. We are thrilled to celebrate this well-deserved accomplishment.”

As MassageLuXe continues expanding throughout the United States, the brand remains focused on attracting franchise owners who are passionate about wellness, leadership and making a positive impact in their communities. Team members like Davis-Clark play a critical role in helping franchisees navigate their entrepreneurial journeys and realize their business goals.

The Ms. Black St. Louis City title will provide Davis-Clark with an expanded platform to advocate for causes important to her while continuing to support franchise owners and contribute to the growth of the MassageLuXe brand.

For more information about MassageLuXe, visit https://massageluxe.com.

Entrepreneurs interested in starting a spa business can visit https://massageluxe.com/franchise-opportunities/.

###

About MassageLuXe

Founded in 2007 in St. Louis, Missouri, MassageLuXe is a fast-growing franchise-based spa company with a mission to provide an unparalleled experience that supports and encourages health, well-being, and quality of life. MassageLuXe delivers the highest quality massage, facial, and waxing services in a comfortable, relaxing, and luxurious environment. Massage is a service that improves health, promotes relaxation and overall well-being for the consumer, and has been practiced throughout the world for thousands of years. MassageLuXe currently has 101 locations across 20+ states and plans to double in size in the next three years.

Media Contact:

Jordyn Whitted, Thunderly Marketing

(704) 848-7811 | jwhitted@thunderlymarketing.com