Fan-favorite menu items go head-to-head for one lucky winner to claim the Ultimate ECW+G Prize Pack

WINSTON-SALEM, N.C. (March 17, 2026) – This spring, the bracket fun isn’t limited to the court. East Coast Wings + Grill  (“ECW+G”) is inviting its youngest fans to join the action with Coop’s Flavor Faceoff, a bracket-style challenge where kids can predict which of the brand’s most popular menu items will come out on top.

With help from the brand’s mascot, Coop, kids under 12 can fill out an official bracket featuring some of the restaurant’s most popular flavors, sides, appetizers and entrees. Each category produces a winner that advances to the semifinals, where participants will ultimately crown the top ECW+G menu favorite.

Guests can visit their local East Coast Wings + Grill to pick up a Coop’s Flavor Faceoff bracket, make their selections and submit their entry by scanning the QR code on the sheet. A parent or guardian must upload the completed bracket to officially enter the contest.

“At East Coast Wings + Grill, we’re always looking for ways to make dining out fun for the whole family,” said Ashley Mitchell, Vice President of Marketing at East Coast Wings + Grill. “Coop’s Flavor Faceoff gives our youngest guests the chance to join the excitement and help decide which menu favorite takes the crown.”

The Ultimate ECW+G Prize Pack

One lucky winner will be randomly selected to receive the Ultimate ECW+G Prize Pack, which includes:

  • $500 East Coast Wings + Grill Gift Card
  • Custom ECW+G Nintendo Switch
  • ECW+G Coop Basketball

Entries must be submitted by April 6, 2026, and only one entry per child will be accepted.

Official Rules

No purchase is necessary to enter or win. The contest is open to legal U.S. residents in markets where East Coast Wings + Grill operates. Participants must be under the age of 12, and entries must be submitted by a parent or legal guardian.

To enter, obtain an official Coop’s Flavor Faceoff bracket from a participating East Coast Wings + Grill location, complete it and upload the bracket using the QR code provided.

One winner will be selected at random from all eligible entries. The prize includes one $500 East Coast Wings + Grill gift card, one custom ECW+G Nintendo Switch and one ECW+G Coop basketball. The prize is non-transferable and may not be redeemed for cash.

By entering, participants grant East Coast Wings + Grill permission to use the winner’s first name, age and photo for promotional purposes. This promotion is not affiliated with or endorsed by the National Collegiate Athletic Association (NCAA). See the full details here https://eastcoastwings.com/2026/03/04/coops-flavor-faceoff-is-on/.

ABOUT EAST COAST WINGS + GRILL

East Coast Wings + Grill (ECW+G) is a full-service, family-dining franchise known for its Buffalo wings, featuring 50+ flavors and seven heat levels, along with a thoughtfully crafted menu designed to appeal to every guest. With locations throughout North Carolina, South Carolina, Tennessee, Virigina and Pennsylvania, the brand has earned consistent recognition for franchisee satisfaction, innovation, culture, system performance and profitability from Franchise Business Review, Franchise Dictionary Magazine and several other notable publications. East Coast Wings + Grill is a member of the International Franchise Association, with CEO and Founder, Sam Ballas, currently serving as the chair of the association. For more information about East Coast Wings + Grill or its franchise opportunities, visit www.eastcoastwingsfranchise.com.

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