DANVERS, Mass. (August 20, 2024) – Prime IV Hydration and Wellness, the nation’s leading and fastest-growing IV therapy franchise, announced this morning the signing of their latest franchise agreement, which will introduce a new spa location to the Danvers community. The spa will open in the Liberty Tree Convenience Center at 35 Independence Way, unit A06A.

This latest deal for the Prime IV brand was struck with Bennett Blau and Pam Sweet, a local husband-and-wife duo who, after decades spent navigating corporate America, have now decided to fulfill a shared dream of going into business for themselves. Their hope being to make a positive difference in people’s lives

“Preventative health is more a part of our daily conversations than ever before, with men and women across New England and beyond increasingly experimenting with various holistic modalities,” Bennett shared. “We’re eager to welcome the public into our spa and give them firsthand experience with the ease, comfort, and value of IV therapy treatments – helping to create a healthier Danvers and Boston area along the way.” 

Both Bennett and Pam expressed their hope to introduce additional spa locations to the area down the road, as locals become more familiar with the franchise and experience the efficacy of the modality for themselves.

“Nothing drives success in business like a passion for the industry, which is exactly what Bennett and Pam bring to the table,” said Amy Neary, Founder/CEO of Prime IV Hydration & Wellness. “Their commitment to playing a role in the longevity and well-being of Danvers is sure to make Prime IV a welcomed addition to the community.” 

The preventative and personalized medicine industry is expected to reach a $690 billion valuation by 2033. The size of the industry has increased tremendously in recent years, as consumers are prioritizing self-care and spending their hard-earned dollars on preventative health experiences more than ever before. This has also been a root cause for the growing interest from the public, as well as investors, in Prime IV and intravenous services as a whole.

Those wanting to connect with the Prime IV team to further explore the brand’s franchise opportunity are encouraged to email JoinUs@primeivhydration.com with any questions they may have, or to visit primeivhydration.com/franchising for more information.  

About Prime IV Hydration and Wellness:

Founded in 2017 by industry visionary Amy Neary, Prime IV Hydration & Wellness is a premier, award-winning franchise that has garnered national recognition for its excellence in the health & wellness industry. In 2024, Prime IV was ranked #1 in the IV Therapy Category and recognized as the Best of the Best Franchises by Entrepreneur Magazine’s Franchise 500. Additionally, Prime IV earned a spot on the prestigious Inc. 5000 list, ranking #875 among the fastest-growing private companies in America. Prime IV offers a wide array of premium wellness services, including intravenous (IV) therapy treatments, micronutrient injections, NAD+ treatments, and rapid weight loss solutions. Known for its commitment to personalized wellness, Prime IV specializes in crafting customized wellness plans that align with each client’s unique health goals, making it a trusted national leader in boosting immunity, enhancing cellular healing, promoting anti-aging, and improving overall health and vitality. With over 140 locations nationwide, Prime IV provides a serene and comfortable setting for clients to experience the latest advancements in wellness therapy, ensuring a transformative and effective wellness journey for all.

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