Co-CEO of Fishman PR recognized for her leadership and professional accomplishments in franchising, her mentorship to other women, and her contributions to society

Las Vegas, March 1, 2023– The International Franchise Association (IFA) today awarded its 2023 Bonny LeVine Award to Sherri Fishman, co-CEO of Fishman Public Relations (PR). The Bonny LeVine Award, one of the highest honors bestowed by IFA, recognizes women for their business and professional accomplishments within franchising and their contributions to society.

“Sherri Fishman is a true role model, not only for women, but for everyone in franchising,” said IFA President and CEO Matthew Haller. “Sherri has dedicated her entire career to franchising and given her time and talent to help franchise businesses grow while cultivating the next generation of industry leaders. Sherri’s leadership within IFA demonstrates her commitment to lifting others up and working for the betterment of the sector so it can continue to generate opportunity around the nation.”

The Bonny LeVine Award, given at the 63rd IFA Annual Convention in Las Vegas, recognizes women who have gone above and beyond to act as role models and mentors to other women within the business community. They lead by example, demonstrate purpose, and focus on advancing women in franchising. Past recipients of the award can be found here.

“I’m extremely grateful and touched to be this year’s Bonny LeVine award winner.  This recognition by the industry I love is a highlight of my career.”

Sherri Fishman is the co-founder and co-CEO of Fishman PR. Fishman PR is the largest and premier marketing agency in franchising, providing a comprehensive suite of services focus on helping franchise brands grow. Since 1991, Fishman PR has worked exclusively with franchise systems. As co-CEO, Sherri prioritizes paying it forward and has routinely mentored and guided young PR professionals throughout her career. Her practice of mentoring has helped establish the next generation of franchising PR leaders. Fishman has served on the IFA Board of Directors, the IFA Franchise Supplier Forum Board, the FranTech Task Force, and currently leads the IFA Marketing and Innovation Committee.

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About the International Franchise Association:

Celebrating over 60 years of excellence, education, and advocacy, the International Franchise Association (IFA) is the world’s oldest and largest organization representing franchising worldwide. IFA works through its government relations and public policy, media relations, and educational programs to protect, enhance and promote franchising and the approximately 790,492 franchise establishments that support nearly 8.4 million direct jobs, $825.4 billion of economic output for the U.S. economy, and almost 3 percent of the Gross Domestic Product (GDP). IFA members include franchise companies in over 300 different business format categories, individual franchisees, and companies that support the industry in marketing, law, technology, and business development.