IFA Press Releases

Posted May 16, 2011

IFA “ Increase Webinar Attendance with IFA SmartBrief

IFA SmartBrief is the premier source of

franchise-industry news coming straight to your inbox every Monday, Wednesday and Friday. Franchisor senior executives, decision makers, franchisees and other individuals interested in franchising read IFA SmartBrief on a regular basis.

IFA SmartBrief delivers the news our readers need to stay successful and, in doing so, offers advertisers an ideal vehicle to reach tens of thousands of readers each week.

IFA SmartBrief has quickly become a

destination for business-to-business advertising because our readers anticipate our e-mail news service each week.

Advertising in SmartBrief provides your company with exceptional market exposure:

Because SmartBrief is an e-mail service, we deliver your message straight to the desktops of our readers.
We limit the number of advertisers in each issue to guarantee you a marquee position.
We’ve created unique ad formats designed specifically for business-to-business advertising.

Advertising in SmartBrief Delivers Results

We quantify your campaign results by providing unparalleled campaign reports. Your reports will include the total clickthroughs to your website, as well as the companies and titles of executives who clicked through.
In 2010, 91% of our clients renewed their SmartBrief ad campaigns.

Call or email your regional advertising manager today and see how we can build a customized campaign tailored to your needs and budget.

We appreciate the opportunity to help your business grow.

Working for you,

Greg Cook
Director, Advertising & Media Solutions
202.662.0791

gcook@franchise.org

Representatives

Kelley Class
202.662.0795

kclass@franchise.org

Carly Wooley
202.662.0788

cwooley@franchise.org

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Events – Column 2

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Getting Started

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Learn About Franchising

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Conducting Your Research

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News & Media

Research

IFA Resources

Featured Resources

Events – Column 1

Events – Column 2

Events – Column 3

Getting Started

Certifications

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Issues

Research

Programs – Column 1

Programs – Col 2

Programs – Col 3

Membership – Col 1

Membership – Col 2

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